Social networks are a powerful tool in which activists and consumers can share ideas and information. With social networking sites estimated to reach over 3.96 billion users by 2022, they have tremendous power to start or influence social trends and movements. Social media trends and social movements may have similar goals, but they are very different in how they are executed and their overall impact.
When it comes to branding, simply updating the logo is not enough. Branding is a long-term strategic approach that helps small businesses succeed. If you haven't prioritized your brand yet, the following 10 small business branding tips will get you started. However, before diving into these tips, consider for a moment how important branding really is to a small business.